Capitol Records have air-brushed cigarettes from an original picture featured on the cover of a Beatles four-CD box set, in a bid to fit in with more health-conscious times.
The Capitol Albums, Vol. 2 - which marks the first appearance on CD of the U.S. versions of Rubber Soul, the Help! soundtrack, The Early Beatles and Beatles VI - will see the Fab Four's former tobacco habit and two of Ringo Starr's fingers magically erased.
Previous Beatles reissues also had their artwork changed - when I Want to Hold Your Hand was re-released in 1984 by EMI records, Sir Paul McCartney's cigaretty was removed from the original cover.
A U.S. poster company also digitally removed the same Beatle's cigarette from its poster of the 1969 album Abbey Road three years ago.