The BBB Wise Giving Alliance (the Alliance) helps donors make informed giving decisions and advances high standards of conduct among organizations that solicit contributions from the public.Even with the better-known names, you just never know. It's nice to have that extra reassurance, and with that high level of detail. See EarthJustice as an example.
And in case you're wondering, you're likely familar with what the BBB stands for; Better Business Bureau.
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